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Small Business links

Market and Customer Information

Australian Bureau of Statistics – data on national and States demographics, social tends etc.
Flying Solo – website full of articles and other resources for small businesses of one.
Tribe Research – market research consultancy with some great free resources and very tuned into small business. They run very cost-effective training courses
McCrindle Research – Mark McCrindle, a well known Australian social trends commentator and market researcher's website. Useful trends and reports can be viewed online free.

NSW Business Chamber – range of information and tools for the workplace.
Business Entry Portal (Aust Gov't) – Government information and services for small businesses.
Dept of State and Regional Development – State government portal for businesses.
Dept of State and Regional Development – State government portal for small business.
NSW BEC – NSW government supported Business Advisory Centres ; provide advice, training and resources for small and home based businesses
Australian Franchises – privately owned website featuring franchises for sale and franchise information.

Australian Competition and Consumer Commission (ACCC) – regulates trade practices. Has useful checklist for small businesses.
Australian Securities and Investments Commission (ASIC) – regulator of Australian companies, financial markets, financial services organisations and professionals. The place to register your company in Australia.
NSW Office of Fair Trading – information for businesses on state trade practices and business licenses.

IP Australia – home page for government body that administers trademarks, patents and intellectual property for plants and plant materials.
IP Australia Online Services – online access to register trademarks, check trademarks etc

Business Angels – Service that matches globally investors with commercial ventures seeking funding, equity partnerships etc.
Australian Private Equity and Venture Capital Association (AVCAL) – a venture capital organisation.
Royal Inventions – private inventions services provider.
InventHelp.com – American website to help inventors commercialise their products.
InvestorFunding.com.au – website to help match investors with entrepreneurs.

Southside eBooks, Guides & Reports...

Multiple Streams of Internet Income by Robert G. Allen. >More BUY NOW

What No One Ever Tells You About Marketing Your own Business by Jan Norman. >More BUY NOW

Five basic areas to check ‘How well your brand logo works':

Is there just wording or an image as well? Images help build a stronger brand identity.
Use a font that is not too flowery or stylistic; these are hard to read. Often a san serif is best.
Make your logo vibrant and interesting. Best to use colour; if you use B & W, make sure its something eyecatching, otherwise it may look boring.
How well does your logo translate to other mediums besides your biz card? Check out printing materials, website layouts and look at both portrait and landscape versions to see if it still works OK.
Are there too many colours? If using PMS colours, the cost of print goes up steeply with too many colours!

MORE BRAND LOGO TIPS LATER THIS MONTH

What is the difference betwee a Business Pland and a Marketing Plan?

What is a CRM?